I have just finished reading this article Smart recruiting drives relationships and conversations by Meghan M. Biro on Forbes.
Meghan makes the point that passive recruiting is kind of like the darker, more mysterious sibling of active recruiting. Because it is so different from traditional recruiting and usually involves targeting people (headhunting) who don’t have a strong desire to be recruited, many HR professionals and leaders are confused about passive recruiting and how it can help them fill job positions.
Meghan also points to the fact that surveys have shown that over 93% of the top performers in their field do not find their job from a job posting.
This simply means that those businesses that have a passive recruitment strategy in place are more likely to find the right candidate.
If you would like to know more about passive recruiting and how it can help you find the right candidate please contact me email@example.com